Marca País: Experiencias en América y la realidad en Colombia

16 country branding cases from the Americas. Written by Lina María Echeverri and León Trujillo.  Published by CESA University in Spanish.  Find it at Amazon.

Ecuador debe diferenciarse

Interview published in Vistazo, Ecuador´s leading magazine, in the country branding special issue. A diagnose of Ecuador´s country brand.  In Spanish.


Articles on tourism, country brands, boxing and bikinis, among others.  In Spanish.

El Brandista

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